Meta Eyes Ads and Premium Tier for Its AI Assistant, Zuckerberg Reveals

Just a day after Meta dropped its standalone AI app, Mark Zuckerberg let the cat out of the bag on their monetization game plan for their generative AI assistant. 🚀 During the Q1 earnings call, Zuck painted a picture of a not-so-distant future where Meta AI could be dishing out ads and product suggestions like a digital butler with a side hustle. And for those who want their AI with extra oomph? A ‘premium’ version might just be in the cards. 💡

“Imagine this: product recs or ads popping up, plus a fancy premium service for the power users,” Zuckerberg mused. But before you get too excited, remember—Meta’s current mission is to get Meta AI into as many hands as possible. They’re already knocking on the door of 1 billion monthly users, which is no small feat. 🌍

Zuckerberg’s grand plan? To make Meta AI the assistant everyone turns to, first in the US and then, who knows, the world. 🎯 And if you’re thinking this sounds a lot like how Threads rolled out ads after building a massive user base, you’re not wrong. By the way, Threads is now boasting 350 million monthly active users and a 35% jump in engagement, all thanks to some behind-the-scenes algorithmic wizardry. ✨

But wait, there’s more: Meta’s CFO, Susan Li, shared that the Llama model is now the brains behind Threads’ recommendations, nudging up time spent on the app by 4%. “We’re just getting started,” she teased, with plans to expand into photos and videos. Because why stop at text when you can go full multimedia? 📸🎥

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